# Logo Guidelines

The University of Illinois College of Medicine Office of Marketing and Communications offers the following resources to help faculty, staff, and students utilize the College of Medicine brand appropriately.

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In order to establish a consistent identity across all University of Illinois College of Medicine websites, here are some guidelines to follow:

* All College of Medicine websites need to use one of the below logos prominently displayed at the top of every website.&#x20;
* Link to [medicine.uic.edu](https://medicine.uic.edu): All websites should link to the UI COM homepage.&#x20;
* No alternate versions of the College of Medicine logos except those listed here can be used.
* Departments, Units, Labs, programs, etc. **CANNOT** use their own logo.&#x20;

### **HORIZONTAL VERSION**

<div align="left"><figure><img src="https://1547829077-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fq7e6Pg8QpWTGkCWt5FAt%2Fuploads%2FruwfeHzQYQs8PecwEVpB%2Fuic-com-logo.png?alt=media&#x26;token=a2cf1caa-303c-4c2e-aeca-a7e49b803f41" alt=""><figcaption><p>UI COM Horizontal Logo</p></figcaption></figure></div>

<figure><img src="https://1547829077-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fq7e6Pg8QpWTGkCWt5FAt%2Fuploads%2FYx9iiBu4YMqVzLEhhKQM%2Fcampus-horx-logo.jpg?alt=media&#x26;token=237fc6ba-b0d1-447b-83e3-36d1a1932086" alt=""><figcaption><p>Rockford and Peoria Horizontal Logos</p></figcaption></figure>



### **STACKED VERSION**

<div align="left"><figure><img src="https://1547829077-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fq7e6Pg8QpWTGkCWt5FAt%2Fuploads%2FUbFeQUelRRigoiQ7pcus%2Fuic-com-stacked-logo.png?alt=media&#x26;token=86b85995-4d26-42b8-867a-0a3a77465b31" alt=""><figcaption><p>UI COM Stacked Logo</p></figcaption></figure></div>

<figure><img src="https://1547829077-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fq7e6Pg8QpWTGkCWt5FAt%2Fuploads%2FeqcJUwXMb9pMUxVrSo67%2Fcampus-vert-logo.jpg?alt=media&#x26;token=eb8f8ab1-e824-4cda-a6fb-52fc396be357" alt=""><figcaption><p>Rockfrod and Peoria Stacked Logos</p></figcaption></figure>



{% embed url="https://medicine.uic.edu/about/omc/marketing-and-branding-toolkit/" %}
Download Various logo formats on the College Website
{% endembed %}

### Optional Co-Branding with UI Health

Some executive-level offices (i.e. Medical Advancement) may opt to co-brand the COM wordmark with the UI Health logo to indicate clinical partnership and collaboration. It should be done-so by employing UI Health/UIC co-branding marketing guidelines.&#x20;

* OPTION 1: USE COM logo as primary brand and incorporate UI Health logo or IL icon (optional inclusion of affiliation copy under logo) as secondary brand within the piece.&#x20;
*   OPTION 2: Use COM logo, including in-copy citation of UI Health partnership.

    <div align="left"><figure><img src="https://lh6.googleusercontent.com/GjfhSbVkj4v5qVj8By4He33xkNErJqfRHQJqDbRjeoiKKcF0YvM0FWcp7_IdsE46TRHSOV1HzJg_OGN_F7TPI_v7oO1aAULLo_Ks0tSaUTmgqRfhOITZhs9Usk7_WcFdKqc_pyNYKX3pOYbjpvnllQ" alt=""><figcaption></figcaption></figure></div>

<div align="left"><figure><img src="https://lh4.googleusercontent.com/rdQF9_FEkFTVtlba4MaA8X_17YIq_C6Gaz97g8PIs89rFzge8WvOtp96hx9UTIfIuIrmy62AqZXcF4xCfB7FrANe6vzCttGg42oAzM3JAMSPQiofst0NlIJ-T5T3pz_14RGxFBjcuzhwltmYk831bA" alt=""><figcaption></figcaption></figure></div>

For more logos and information on UI Health logo usage, please [visit the UI Health branding page](https://hospital.uillinois.edu/marketing/ui-health-logo).
