# Logo Guidelines

The University of Illinois College of Medicine Office of Marketing and Communications offers the following resources to help faculty, staff, and students utilize the College of Medicine brand appropriately.

In order to maintain its consistent visual identity, the following logo guidelines apply across all departments and units within the College of Medicine

* All College of Medicine collateral (e.g. websites, communications, printed materials, etc.) must prominently display one of the below listed logos.
  * Websites must display the logo at the top of every page.
* No alternate versions of the College of Medicine logo may be used.
* Departments, units, labs, programs, etc. **cannot** create and utilize their own logo

### **HORIZONTAL VERSION**

<div align="center" data-full-width="true"><figure><img src="/files/WswKZCsqQw7r4LAn0oNl" alt=""><figcaption><p>UI COM Horizontal Logo</p></figcaption></figure></div>

<figure><img src="/files/3lBTYt8NlOsCKXhSH4Eo" alt=""><figcaption><p>Rockford and Peoria Horizontal Logos</p></figcaption></figure>

### **STACKED VERSION**

<div align="center" data-full-width="true"><figure><img src="/files/t2eZCnCzNQoGdTmcszeB" alt=""><figcaption><p>UI COM Stacked Logo</p></figcaption></figure></div>

<figure><img src="/files/ana05swE7wEiEq7xZD6S" alt=""><figcaption><p>Rockfrod and Peoria Stacked Logos</p></figcaption></figure>

{% embed url="<https://medicine.uic.edu/about/omc/marketing-and-branding-toolkit/>" %}
Download Various logo formats on the College Website
{% endembed %}

### Optional Co-Branding with UI Health

Some executive-level offices (i.e. Medical Advancement) may opt to co-brand the COM wordmark with the UI Health logo to indicate clinical partnership and collaboration. It should be done-so by employing UI Health/UIC co-branding marketing guidelines.&#x20;

* OPTION 1: USE COM logo as primary brand and incorporate UI Health logo or IL icon (optional inclusion of affiliation copy under logo) as secondary brand within the piece.&#x20;
* OPTION 2: Use COM logo, including in-copy citation of UI Health partnership.

  <div align="left"><figure><img src="https://lh6.googleusercontent.com/GjfhSbVkj4v5qVj8By4He33xkNErJqfRHQJqDbRjeoiKKcF0YvM0FWcp7_IdsE46TRHSOV1HzJg_OGN_F7TPI_v7oO1aAULLo_Ks0tSaUTmgqRfhOITZhs9Usk7_WcFdKqc_pyNYKX3pOYbjpvnllQ" alt=""><figcaption></figcaption></figure></div>

<div align="left"><figure><img src="https://lh4.googleusercontent.com/rdQF9_FEkFTVtlba4MaA8X_17YIq_C6Gaz97g8PIs89rFzge8WvOtp96hx9UTIfIuIrmy62AqZXcF4xCfB7FrANe6vzCttGg42oAzM3JAMSPQiofst0NlIJ-T5T3pz_14RGxFBjcuzhwltmYk831bA" alt=""><figcaption></figcaption></figure></div>

For more logos and information on UI Health logo usage, please [visit the UI Health branding page](https://hospital.uillinois.edu/marketing/ui-health-logo).


---

# Agent Instructions: Querying This Documentation

If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter:

```
GET https://uiccom.gitbook.io/style-guide/college-of-medicine-logos-brand-and-style/logo-guidelines.md?ask=<question>
```

The question should be specific, self-contained, and written in natural language.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.
